ABOUT NATHALIE


I’m a web psychologist, international speaker and author of Webs of Influence: The Psychology of Online Persuasion (Pearson).

As well as writing books, I teach e-commerce, design and marketing teams how to apply scientific rigour to their website design, content marketing and products (clients include Google, eBay, Unilever and Harvard Business Review, to name a few).

I speak internationally on the digital application of behavioural sciences, host podcasts (including The Guardian’s Tech Weekly), and contribute to national publications, TV and radio on the subject of online behaviour.

Unilever

BBC

Google

eBay

Procter and Gamble

The Next Web

HBR

GfK

The Drum

Pfizer

Goldsmiths University

Lund University